First in UAE Bespoke Customised Skincare Formulated by a Pharmacist

The article from Mother, Baby & Child discusses TheDailyME, a UAE-based skincare brand founded by Rasha Aburas. It specialises in customised skincare solutions using potent, sustainable ingredients. Customers take an extensive survey to create bespoke formulas addressing their specific skin needs. The brand offers a base cream and serum, with active components stored in separate vials for effectiveness. The article emphasises TheDailyME's approach to personalisation in skincare, allowing customers to have control over their skincare regimen.

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